Push Gaming expands Kindred Group partnership

B2B gaming supplier Push Gaming has taken a significant commercial step forward in the Dutch market thanks to an expansion of its partnership with the tier-one operator Kindred Group plc, also providing it with exclusivity on its upcoming slot Crystal Catcher.

Going live with its entire portfolio with Kindred in the Netherlands, Push’s games, including recent hits such as Giga Jar, and Retro Tapes, along with established favourites like Big Bamboo, Jammin’ Jars and Razor Shark are now available for Dutch players to enjoy.

These hugely popular games will be provided in conjunction with Crystal Catcher, which will launch exclusively with Kindred across all markets for three months and represents Push’s first exclusive title in recent years.  Following the exclusivity period, the new cluster paying title will launch to the general network on June 20.

Crystal Catcher is home to a moving wild multiplier that boosts wins in the base game and can trigger the free spins round where multipliers are held in place, increasing win potential.

The exclusivity of the title will boost Push’s prominence across Kindred brands globally while also supporting its growth in the key Dutch market.

The deal exemplifies Push’s continued expansion across regulated markets with additional partnerships scheduled in the coming months.

Fiona Hickey, director of new business and markets at Push Gaming, said: “Kindred is one of the industry’s top names and its brands offer us unrivalled penetration in the Netherlands and across Europe, so this partnership is incredibly significant.

“Equally noteworthy is our allocation of Crystal Catcher on an exclusive basis which isn’t something we choose to offer lightly; such is the stature of this collaboration. We are thrilled to be evolving our relationship with Kindred.”

Gareth Jennings, head of casino at Kindred Group, added: “Push Gaming continually produces the high-quality content our platform has become synonymous with. Building upon our existing partnership to offer its titles to our Dutch players is a natural progression of our ongoing relationship.

“Being able to offer Push Gaming’s new Crystal Catcher on an exclusive basis exemplifies our dedication to delivering leading content. This type of activity is key to maintaining our leading profile as an operator – we couldn’t be more pleased.”