AvatarUX Studios strengthens YGS Masters portfolio

Hong Kong-based business adds to diverse range of premier independent studios working to deliver unique Yggdrasil content.


Yggdrasil has announced that AvatarUX Studios will be the latest independent studio to partner with the innovative content provider through its flagship Yggdrasil Game Server (YGS) Masters programme.

AvatarUX is a real-money and social games studio that specialises in highly interactive, portrait-first casino games with an Asian DNA for the European market, featuring action-packed 3D graphics and state-of-the-art in-game gamification.

The Hong Kong-based business becomes the fourth studio to join YGS Masters following Rabcat, Northern Lights, and Fantasma Games with each one working collaboratively with Yggdrasil to develop and deliver unique content in line with Yggdrasil’s global content roadmap.

AvatarUX has a strong focus on user experience, merging video and casual game concepts with casino features, and delivers its games via Swedish born, Asia-based promoter and serial iGaming investor Carl Wahlin. The first game to be delivered is entitled Kingpin.

Through the YGS Masters programme, Yggdrasil will be the exclusive distributor of this new breed of game, while AvatarUX will gain access to BOOST®, Yggdrasil’s collection of proprietary in-game promotional tools.